The functioning of slang in journalism (on the example of the speech of the youth blogger Konstantin Zarutsky)


https://doi.org/10.28995/2686-7249-2023-10-111-117

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Abstract

The article will focus on the analysis of the functioning of slang in the speech of blogger Konstantin Zarutsky, the author and creator of the YouTube channel “AcademeG”. Based on the scientific literature, the author describes the functions of slang in speech, after which he identifies specific slang-related words in the blogger’s speech and makes an attempt to comprehend the functions of such words in relation to the content of the channel. The author of the article comes to the conclusion that the blogger uses two types of slang words: professional jargon of automakers and youth slang. The skillful use of these groups of slangisms allows the blogger to reach a large audience, and the audience to feel like members of a single team speaking the same language.


About the Author

D. S. Kuzyakin
Russian State University for the Humanities
Russian Federation

Danila S. Kuzyakin, student

6, Miusskaya Sq., Moscow, 125047





References

1. Beglova, E.I. (2006), Uncodified vocabulary in the print media of the 1990s – 2000s [Nekodifitsirovannaya leksika v pechatnykh SMI 1900–2000-kh godov], Gilem Publishing House, Ufa, Russia.

2. Lubitskaya, E.V. (2005), Sleng: regional’nye cherty i protsessy anglizatsii: na materiale rechi molodezhi g. Stavropolya i Krasnogvardeiskogo raiona Stavropol’skogo kraya [Slang. Regional features and processes of Anglicization. Based on the speech of youth of Stavropol and the Krasnogvardeisky district of the Stavropol territory], Abstract of Ph.D. dissertation (Philology), Stavropol, Russia.

3. Sudzilovskii, G.A. (1973), Slang – what is it? English vernacular military vocabulary [Sleng – chto eto takoe? Angliiskaya prostorechnaya voennaya leksika], Military Publishing House, Moscow, USSR.


Supplementary files

For citation: Kuzyakin D.S. The functioning of slang in journalism (on the example of the speech of the youth blogger Konstantin Zarutsky). RSUH/RGGU Bulletin: “Literary Teory. Linguistics. Cultural Studies”, Series. 2023;(10):111-117. https://doi.org/10.28995/2686-7249-2023-10-111-117

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ISSN 2073-6355 (Print)